Category Archives: Storyline

Storylines

We all worry about whether our customers and prospects “get” our product or service. Whether they understand how it can make their lives easier or help them make more money, or give them more time to spend with their family and friends.  We also worry (or know, thanks to the analytics) that we’re driving away…

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Hi.  I’m Peter Osborne. I remove the speed bumps (friction) that prevent you from telling your unique story. I understand your frustration. You have a great product or service. But can your customers and employees explain what makes you stand out? Are you losing sleep over people who buy something but never return? Are you…