Frictionless Blog
Posts that help sales teams and content creators build “frictionless” messaging (case studies, RFP responses, negotiation tools and long-form content) that demonstrates how your organization uniquely resolves customer pain points
Categories
- Book Summaries
- Brand Narrative
- Branding Iron
- Client Challenges
- Communications Projects
- Content Creation
- Customer Communications
- Customer Experience
- Message Alignment
- Negotiation Tools
- Objections
- Partner Management
- Personal Branding
- Questions
- RFPs
- Relationship Planner
- Sales Engagement
- Thought Leadership
“Unleash the Power of Questions,” defined
Unleashing the power of questions means deploying open-ended questions that identify someone’s pain points so you can find ways to resolve them. But it goes much further.
Here’s one way to put the Chat into Chat GPT and get better answers
People are too focused on finding the best Chat GPT prompts and forget about the “chat” part. Not Robert Rose. He offered me suggestions on focusing more on the “chat” part.
Being prolific AND producing high-quality work can be a tough bar to get over
It’s a high bar to be both prolific and write something really special or helpful. Sometimes you have to choose between the two to create a consistent brand.
Banana Fever! Here are a bunch of takeaways from “Fans First”
We all want our customers’ experiences to be frictionless. Jesse Cole, owner of the Savannah Bananas, explains how in his book, Fans First
Photo Credit: ESPN